KISS Principle

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You have probably heard about the KISS principle, it simply means Keep It Simple Stupid. Nothing is farther from the truth when it comes to writing books. It is especially true for How to style books and certainly anything has to do with training. The general run besides simplicity is to write for the grade eight to grade ten levels for all audiences. When I was doing writing for a large corporation, the materials were to be read by the top executives. I had to be particularly careful to get to the point and put it in simple language. It was not because the executives could not read, it was they did not have time to absorb more than a few lines and get the point of the communication.

Most people do not take time to absorb technical writing unless it is part of their job or they are in the world of academics. I like to find books that are written so anyone can understand what is being said and if it is a training manual, they will be able to put the topic to immediate use. When you write, find out who your audience is and then try to write for that audience. Leave your "methodologies" out of the text unless someone else is doing a research project with you and you want them to know you have a large technical vocabulary.

Any book should flow from one topic to another. Even chapters should make some sense for order. Often books are dealing with complex subjects that need to be broken down in a manner than is continuous. The chapters in this book were written as twenty separate areas and although some of them are related, most are not. This was done by design.

Bette Daoust, Ph.D. is a speaker, author (over 170 books, articles, and publications), and consultant. She has provided marketing, sales, business development and training expertise for companies such as Peet's Coffee & Tea, Varian Medical Systems, Accenture, Avaya, Cisco Systems to name a few. Dr. Daoust has also done extensive work with small businesses in developing their marketing, training, and operational plans. You may contact Dr. Daoust at http://bizmechanix.com/. You may also view her latest publications at http://blueprintbooks.com/. Dr. Daoust also writes for the National Networker http://www.thenationalnetworker.com/.

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